š Porsche 924 āLe Mansā ā 1980 ā Original Dealer Poster ā Germany
Factory celebration of Porscheās enduranceāracing pedigree for the 924 Le Mans special edition
| Offset lithograph | 102 Ć 76 cm | Germany
š¬ Introduction
A quintessential lateā1970s/earlyā1980s Porsche factory image, this large-format dealer poster presents a white 924 Le Mans in razorāclean full side profile, poised on damp asphalt against a misted tree line. The composition is cool and disciplined: the carās triāstripe door graphic, black rear spoiler, and crossāspoke wheels carry the visual narrative, while typography stacks PORSCHE vertically beside bold ā924ā numerals and a prominent āLe Mansā logotype. The lightly reflective ground plane and restrained palette give the photograph a studioāmeetsātestātrack moodāengineeringāforward, showroomāready.
Issued for the 1980 924 Le Mans special edition, the poster translates Porscheās 24āhour endurance credibility into roadācar desire without resorting to track imagery. Printed as a nonāDIN, 30 Ć 40 in dealer display by Dr. Ing. h.c. F. Porsche AG, it exemplifies the brandās lateāmodern corporate aesthetic: minimal, confident, and productāfirst.
⨠Why It Matters
Created to mark the 924ās participation and results at La Sarthe, this piece bridges road and race, foregrounding the editionās signature side stripe and subtle aero cues that tied showroom metal to Porscheās 24āhour exploits. Large-format dealer posters from this era were produced in relatively modest numbers for ināhouse display; many were pinned, folded, or discarded. Clean, uncreased survivors in vivid color are increasingly scarce, and they resonate with multiple collector communitiesāPorsche marque enthusiasts, period automotive photography fans, and design curators drawn to the cool, minimal German look that prefigures 1980s corporate modernism.
š Poster Details
- Year: 1980
- Country: Germany
- Size: 102 Ć 76 cm
- Format: 30 Ć 40 in showroom poster (nonāDIN)
- Studio / Publisher: Dr. Ing. h.c. F. Porsche AG, Stuttgart
- Designer:
š Condition
Very good vintage condition with sharp corners, vibrant colors, and no creases. Ships safely rolled in a sturdy tubeāan excellent survival for a large dealer display format.
Specifications
ConditionVery goodColorsMulti ColorMaterialPaperNumber of items1OrientationLandscapeArt sizeLargeHeight76 cmWidth102 cmSigns of usageScratches