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Yusaku Kamekura - Original XI Olympic Winter Games, Sapporo ’72 B1 Poster | 103 x 73cm | Japan Plakat
SOLD for €450
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Berlin, GermanyOn Whoppah since August 2023 • 10 sales
Product description
⛷️ XI Olympic Winter Games, Sapporo ’72 – 1972 – Original B1 Poster by Yusaku Kamekura (Japan)
Kamekura’s modernist icon meets high‑speed downhill | Official campaign for the first Winter Olympics in Asia
Offset lithograph | 103 × 73 cm | Japan
🎬 Introduction
Yusaku Kamekura distills Olympic spectacle into a razor‑clean, high‑impact composition: a downhill skier caught mid‑air in a tight tuck slices diagonally across an expanse of winter‑blue sky, the motion frozen by Kiyoshi Fuiikawa’s photograph. A crisp vertical stack of the Sapporo ’72 identity—red sun over snowflake—is locked above the Olympic rings and event wordmark, with the February 3–13, 1972 dates set discreetly below. The result is a model of Japanese modernist clarity paired with athletic drama.
Printed in Japan by Topan Printing Co. Ltd., this offset lithograph leverages the B1 format for presence and color depth. The condensed typography and reductive symbol system Kamekura refined for Tokyo ’64 are advanced here, bridging pictographic rigor and live‑action imagery.
✨ Why It Matters
Sapporo marked the first Winter Olympics held in Asia, and this official campaign poster is among the defining works that projected Japan’s design leadership into the 1970s. Collectors value the series’ hybrid language—pure iconography plus kinetic photography—as a template for sports promotion that echoed worldwide. The downhill‑ski motif crosses categories: Olympic memorabilia, ski culture, and Japanese graphic design. In B1, authentic 1972 issues are especially desirable for their scale and fidelity in offset lithography, with clean examples prized for display.
📐 Poster Details
- Year: 1972
- Country: Japan
- Size: 103.00 × 73.00 cm
- Format: B1
- Studio / Publisher: Topan Printing Co. Ltd., Japan
- Designer: Yusaku Kamekura
🔎 Condition
Very good vintage condition with minor edge wear from storage; strong color and sound paper, no distracting faults—an excellent, display‑ready example.
Shipped rolled in a sturdy tube.
Take a look at the pictures, what you see is what you get
Take a look at the pictures, what you see is what you get
Specifications
ConditionVery goodColorsBlue, Multi ColorMaterialPaperNumber of items1OrientationPortraitArt sizeLargeHeight103 cmWidth73 cm
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Seller information
About this seller
Berlin, GermanyOn Whoppah since August 2023 • 10 sales